Sport for Life International (SFLI) is an international community education and sports programmes for 8-18 year olds currently running in Birmingham UK and in Barbados and St Lucia in the West Indies. Aimed particularly at those who have not been successful either at school or, very often, in society, it uses the power of sport, especially cricket, football and tennis, to improve the self-esteem of young people by helping to improve their educational and sporting skills.
SFL Global Reach
Across the globe, SLF has helped more than 25,300 young people succeed since 2008 including:
- UK – Birmingham & Bradford Leeds – more than 20,500 young people.
- West Indies – Barbados, St Lucia, Trinidad & Tobago and St Vincent & The Grenadines – programmes engaging with more than 3,800 young people.
- Pakistan – Mirpur, Azad Kashmir – more than 1,000 young people in 2010-2012 intervention.
UK Projects
In the UK, SLF’s coaching and education programmes are based at Birmingham and Bradford Leeds’ primary and secondary state schools, community tennis courts and cricket grounds being redeveloped for use.
Main areas of each programme’s focus are to:
- encourage young people and their communities to increase physical activity and improve health and wellbeing
- provide 1-2 hour coaching sessions every week throughout the year
- provide fun 1-2 week spring & summer camps
- ensure that as many school-age children as possible in inner-city areas of disadvantage have the opportunity to play sport
- offer those children after-school and in curricular clubs in safe surroundings

Pilot programmes from 2010-2013 centred on 4 grounds in Birmingham in conjunction with 32 local primary and secondary schools. Sponsored by the NHS, each school received a 10 week healthy lifestyle and cricket coaching programme delivered in 1 hour sessions by SLF coaches.
This work continued, expanding to include:
- football sessions commissioned by Birmingham City Council for immigrant communities,
- cricket programmes to unite diverse communities under the PREVENT programme,
- multisports to invite more young children from challenged communities to be active.
From 2020-present day, this work has progressed and now includes the provision of tennis, cricket, fitness and football programmes to a further 10 schools in IMD 1-2 areas in Birmingham and the Black Country, UK, see NEWS.



From 2023, Sport Legacy Foundation’s strategy for achieving these aims has been based on three areas of activity:
PEOPLE
SPACES
RECOURCES
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